We try and keep up with the latest marketing industry news and trends. You should too!
Marketing Industry News
- How B2B and B2C brands are winning hearts with memory-driven CX March 31, 2025The future of CX isn’t just personalized — it’s nostalgic. Learn to use past moments to create deeper customer connections. The post How B2B and B2C brands are winning hearts with memory-driven CX appeared first on MarTech.Annette Franz
- All the AI that glitters isn’t martech gold March 31, 2025The AI boom resembles a modern gold rush. Not all tools are worth the investment. Learn to separate real innovation from fool’s gold. The post All the AI that glitters isn’t martech gold appeared first on MarTech.Steve Bevilacqua
- What are ‘phygital’ experiences and how can marketers use them? March 31, 2025'Phygital' experiences combine the physical and the digital. Is this a new label an old strategy? The post What are ‘phygital’ experiences and how can marketers use them? appeared first on MarTech.MarTechBot
- Marketing on Reddit: What you need to know March 31, 2025What you need to know about marketing on Reddit. Updated with details about the new tools for small and medium businesses. The post Marketing on Reddit: What you need to know appeared first on MarTech.Constantine von Hoffman
- Apple and Gmail make it harder for email campaigns to get to the inbox March 28, 2025With Gmail’s stricter spam rules and iOS updates disrupting engagement, more brands are missing the inbox. Here’s why — and how to fix it. The post Apple and Gmail make it harder for email campaigns to get to the inbox appeared first on MarTech.Brian McKenna
- 8 challenges for marketing teams navigating the MAP market March 28, 2025If your team is in the market for a marketing automation platform, here are eight things to keep in mind. The post 8 challenges for marketing teams navigating the MAP market appeared first on MarTech.Mike Pastore
- Mobile marketing with RCS: What you need to know March 28, 2025RCS is game-changing technology for mobile marketing. Updated with news from Attentive on its RCS shopping capabilities. The post Mobile marketing with RCS: What you need to know appeared first on MarTech.Mike Pastore
- Braze picks up AI decisioning with OfferFit acquisition March 27, 2025OfferFit can personalize more than 100 characteristics in an email with its AI technology. The post Braze picks up AI decisioning with OfferFit acquisition appeared first on MarTech.Mike Pastore
- AI-powered martech news and releases: March 27 March 27, 2025AI thought it could mess with the works of anime master Hayao Miyazaki and Studio Ghibli. Fans said, "No." The post AI-powered martech news and releases: March 27 appeared first on MarTech.Constantine von Hoffman
- Does your team struggle to evaluate creative ideas? You’re not alone March 27, 2025Research found marketers and agencies lack pride in their work and don’t feel the quality is improving. What’s going on here? The post Does your team struggle to evaluate creative ideas? You’re not alone appeared first on MarTech.Mike Pastore
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